Oracle Modern CX brings you to the center of customer experience in 2019. You’ll be surrounded by CX luminaries, technology experts, partners, and peers who will share their knowledge and help you achieve legendary results for your company and your customers.
Visit the Worldpay kiosk in the Commerce area of the hall - COM-05.
Stand number: COM-05
Online Payment Best Practices – Increasing Payment Acceptance Rates and the Customer Experience
March 20th, 2019 - 13:10
Bill Cohn, Director of Product Management, Worldpay
The cost to acquire ecommerce customers is high but in just a few clicks, your customers can find alternative sources for products and services. While there is no more important factor to a merchants’ success than their approval rate on authorization attempts, ecommerce approval rates average only 85%, compared to 97% when card is present. During this session, learn about the factors that influence authorization behaviors, the role of data in driving optimization, and strategies to promote the customer experience through increasing approval rates and reducing false declines.