General Store

The Federation of Independent Retailers member General Store now enjoys faster settlements and other business improvements

Serving many repeat customers and first-time buyers alike, the General Store is a lively corner convenience shop located in Middleton, Greater Manchester, England, operated by BEM proprietor Damian Edwards.

The British Empire Medal (BEM) is awarded for meritorious, community-focused service worthy of recognition by the Crown.

The General Store is also a member of The Federation of Independent Retailers (The FED), one of Europe’s largest employers’ associations with more than 10,000 independent retail store participants across the UK and Ireland.

As the trusted voice of independent retailers, The FED provides practical guidance, commercial support, exclusive offers and training all aimed at delivering real results that help members strengthen their businesses and thrive in today’s competitive marketplace.

Dependable terminal and cost savings sought

Damian succinctly outlines his primary pain points: “On numerous occasions, my previous card terminal was just too unreliable, it was taking way too long for me to get paid and I also felt our fees were too high.”

Worldpay’s personal touch appreciated

Damian is quick to highlight Worldpay’s unique, personal-touch approach that he truly values.

“In looking to make a change, I had received many calls from numerous other card terminal providers, but not one of them offered to come and visit my business in person – except for Worldpay,” he says. “My Worldpay manager explained that they are working with The Fed, which I am a part of, and that he could offer me some very attractive rates and save me some money. He showed a genuine interest in both my business and me personally, and even chatted to my customers whilst he visited.”

Not just another client

Damian makes it a point to also note that his Worldpay manager went to his shop to personally help set up the payment terminal, and didn’t just rush off afterwards.

“He took his time, clearly explained things, didn’t use any jargon, checked for my understanding and made the entire process so easy,” he discloses. “Throughout my experience with Worldpay, I’ve never felt like I was just another customer – they’ve always made me feel valued and genuinely cared for.”

The Fed shares its thoughts about Worldpay’s franchise team

According to Hetal Patel, The Fed’s national president, “The Fed exists to help independent retailers run more profitable businesses, so we are always looking for partnerships that can add true value to our membership. It’s great to see real life examples like this, where the Worldpay franchise team is delivering tangible benefits to our members. And what’s even better is that we know there are plenty of other members benefiting, too.”

Final takeaways

As Damian reflects on his overall Worldpay experience, he appreciates the positive impact the company has had on his operation.

“My new card terminal is absolutely fantastic, and money now goes straight in the bank rather than having to wait almost a week to receive it, as was the case in the past. Worldpay has changed my whole business for the better – they’ve saved me thousands of pounds in charges – and they’re an absolute pleasure to deal with.”

At a glance

Objective

Find a payments company that provides a fast, dependable card terminal, fast settlements and cost-effective rates.

Worldpay solutions

SMB Payments Capabilities; Mobile Card Machines

Impact

• Reliable payment terminal
• Rapid settlements
• Significant cost savings

“Throughout my experience with Worldpay, I’ve never felt like I was just another customer – they’ve always made me feel valued and genuinely cared for.”

Damian Edwards, BEM Proprietor, The General Store

Note: Not all products, solutions or capabilities mentioned in our client stories are available in all geographic regions. Please consult your relationship manager or customer care (existing customers) or sales (prospects) for more information.