Virgin Money Giving, the not-for-profit fundraising site, has teamed up with Worldpay to roll out its new online payments platform in time for the 2017 Virgin Money London Marathon.
Supporting more than 100,000 fundraisers every year, Virgin Money Giving wanted a payments provider that could help it improve the online customer journey. With over 3,000 donations made every hour ahead of major events such as the London Marathon, Virgin Money Giving wanted a provider with experience of processing high volumes of traffic during peak times.
Working closely with Worldpay, Virgin Money Giving has completely redesigned the online donor journey, making it quicker and easier than ever for donors to give and optimising its website for mobile users, delivering a more responsive customer experience and faster checkouts.
Jo Barnett, Executive Director at Virgin Money Giving said: “When donating to charity, people want to be able to give easily and safely, wherever they are and using whatever device they choose. Our new partnership with Worldpay will enable people to do that and, combined with Virgin Money Giving’s commitment to pay charities their funds quickly and at a minimum cost, this will help to increase charitable giving in the UK.”
James Frost, CMO at Worldpay said: “Online giving has soared in recent years, as consumers appreciate the simplicity and security of digital donations. Brits in particular are renowned for their generosity when it comes to giving, with runners at last year’s London Marathon raising nearly £60 million for good causes. Online is a vital channel for bringing in donations and we are proud to be partnering with Virgin Money Giving, to help customers donate in a simple, secure and more convenient way.”
Worldpay is a leading payments company with global reach. We provide an extensive range of technology-led payment products and services to over 400,000 customers, enabling their businesses to grow and prosper. We manage the increasing complexity of the payments landscape for our customers, allowing them to accept the widest range of payment types around the world. Using our network and technology, we are able to process payments from geographies covering 99% of global GDP, across 146 countries and 126 currencies. We help our customers to accept more than 300 different payment types.
Worldpay UK has more than 40% market share in the UK and helps businesses of all sizes sell more to their customers by accepting card payments in-store, online, via mail or telephone, and on the move. www.worldpay.com/uk
About Virgin Money Giving
Virgin Money Giving is the not-for-profit online fundraising website from Virgin Money and was established in 2009. Virgin Money uses its infrastructure and expertise as a financial services business to ensure that Virgin Money Giving is efficient and secure.
More than 12,500 charities have registered with Virgin Money Giving and over £500 million has been raised for charity through the service since its launch in 2009, resulting in an estimated £16 million more raised for charity because of its not-for-profit model.
Fundraisers can personalise their fundraising pages, send out email alerts and manage their fundraising events. They can include their own content, photos and links to their page as well as customise messages for their supporters and link their page to social networking sites. Virgin Money Giving provides fundraising ideas and tips, offering help and advice on how to raise more for charity. In addition to supporting individual fundraisers, Virgin Money Giving also supports Appeals, Corporate and In Memory fundraising.
Virgin Money Giving is the official fundraising partner of events that include the Virgin Money London Marathon, Swim Serpentine, Kiltwalk, Prudential Ride London and the Royal Parks Half Marathon.
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