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Our new VTEX stategic partnership

3 July 2017 - Rafael Lavezzo, Business Development Director LATAM, Worldpay
In line with VTEX’s North American and European expansion, we’re happy to announce our strategic partnership starting with the launch of the Worldpay global payments integration, available now on the VTEX Store.

VTEX Day 2017

We had the incredible opportunity to meet some of you at VTEX Day at the Sao Paulo Expo between May 30-31, 2017.  Our team was out in full force – we hope you had a chance to drop by our booth or at the Payments panel led by our General Manager for LATAM, Juan Pablo D’Antiochia.

If you were unable to join us, here’s what we shared:

  • Retrying failed transactions can increase acceptance rates, but do so intelligently: first, identify the reason why the transaction was denied, then define the most optimal route.  Work with a provider that understands payment optimization.
  • According to Renato Rocha, Vice President of Merchant Sales at Visa, authenticating using 3DS can increase transaction approval by 15 to 20%.
  • Expanding your eCommerce business internationally?  Make sure you’re offering the right mix of payment methods that consumers prefer in those markets.  Our Global Payments Report can help you gain insight on payment trends around the world, and breaks down preferences for each country.

Rafael Lavezzo, Business Development Manager in LATAM comments:

“It’s amazing to see how the Brazilian retail market has grown – and is continuing to grow.  The largest retailers in Brazil have moved approximately BRL 400B per year, an astounding number despite the country’s recent economic downturn.”

“Some of the largest retailers in the region are headquartered in Brazil and have set up local entities in neighbouring countries to optimize payments and reduce duties and taxes.  For international brands who manage to penetrate the market, the payout is huge: Brazil still boasts of 44% share of the LATAM eCommerce market.  This benefits consumers and the ecosystem by encouraging competition, more deals, improvement in quality and sophistication in user experience.”